Timeless performance

What we stand for

ashmei is driven by sustainable performance. Your active life does not follow fads and neither should your clothing. We are dedicated to constructing timeless, stylish sportswear using sustainable materials and processes that give optimal performance that lasts.

We make changes only if they will improve your experience - each ashmei garment constantly evolves as we search for ways to make things better and last longer. Simplicity does not mean keeping it simple.

Material matters


The real obsession is in the fabrics - we spend countless hours researching, sourcing and testing materials to find the right mix of fibres to give specialist performance in versatile garments to keep you looking, feeling and performing at your best for longer.

To read more about our materials click here

Slow fashion, fast clothing

We design clothing to last, high performance sports apparel that doesn’t compromise on sustainability. Every feature on every item in ashmei’s carefully considered range has been engineered to help you perform to your best.

To read more about our design philosophy click here