Stories

Why do we run?
Why do we run?
Several evenings a week, we move from the desk to the drawers, pull on running kit, lace up trainers and head out the door. Just like that, work becomes leisure;... Read more...
High animal welfare, Woolmark certified
High animal welfare, Woolmark certified
It's no secret that we're advocates of Merino wool and it's down to more than just it's natural propensity towards performance Read more...
Recycled. Reused. Rooted in the hills
Recycled. Reused. Rooted in the hills
With the release of our latest range of recycled jerseys, ashmei takes its next step towards a more sustainable future. Read more...
Fair Pricing Year Round
Fair Pricing Year Round
Buy better, be better. Against over-consumerism Read more...
Timeless is sustainable: ashmei's mission statement
Timeless is sustainable: ashmei's mission statement
We design and manufacture for the long-haul. Sustainability is at our core Read more...