ashmei Stories - who we are

With a huge surface area, on chilly days your hands give away warmth at an alarming rate. Stopping the wind from nipping at the surface of yours, our Merino gloves...

How Merino makes for unparalleled cycling performance

ashmei uses Merino wool across the majority of our products. Helping us produce sustainable performance clothing for cycling and running, it’s a renewable material that outclasses anything else available. Highly...

Accessories destined to explore

Be ready to adapt your plans with a kit list of packable accessories to support your activities - wherever they might take you. Whether you’re running an alpine ridgeline or...

Get ahead with our Merino Beanie

Designed to be pulled on whenever the temperature drops, our Merino Beanie will keep wind and rain from your ears and forehead. Letting you present your best face to the...

Don't forget about your accessories

Three items that should always be waiting to help tailor your outfit to the prevailing conditions are a hat, gloves, and armwarmers. Covering areas where the chill first sets in,...

Our Signature Bib Shorts

A unique lightweight fabric and a bespoke high-density chamois. Our Signature Bib Shorts promise to become a go-to companion whether you’re heading out for an hour or intend to ride...

Gloves: The ashmei System

Our simple-looking glove system includes a wealth of clever design. Comprising two distinct gloves that can be used alone or combined as conditions dictate, it’s a pairing able to deal...

Spotlight | Our Merino Softshell Run Jacket

ashmei’s Merino Softshell Jacket offers runners protection and comfort in changeable circumstances. With waterproof and windproof panels forming its leading surfaces, the reverse is composed of breathable and insulating Merino...

ashmei's Guide to Cycling in Winter: How to dress for the off-season

Winter is a harsh season for cycling, but often uniquely stunning. Alongside the biting cold and driving rain are those crisp morning rides through quiet country lanes. Of course, to...

Spotlight | Our Merino Cycle Softshell Jacket

ashmei’s Merino Softshell Jacket offers protection and comfort in changeable circumstances. With waterproof and windproof panels forming the leading surfaces, its more sheltered reverse is composed of breathable and insulating...

The ashmei Guide to Layering

If you are going to tackle bad weather head-on, then layering up is your best option. Here is ashmei's guide to surviving the off-season.

Packable Jackets

There’s an old saying in cycling: there’s no such thing as bad weather, just bad clothing. For anything autumn and winter can throw at us, we’ve got it covered. Introducing,...